This course contains the use of artificial intelligence.

Marketing today is no longer just about campaigns, content, or advertising. Successful marketers are expected to understand customers, analyze markets, develop clear positioning, and make strategic decisions in an increasingly complex business environment.

Google Gemini can dramatically improve how marketers research, think, create, and execute—but only when used with the right marketing framework.

In this course, you'll learn how to use Google Gemini throughout the entire marketing process. You'll discover how to analyze markets and competitors, identify customer needs using Jobs-to-be-Done, develop positioning and messaging, create high-quality marketing content, and streamline everyday marketing work with AI.

Rather than focusing on isolated prompts or AI tricks, this course teaches a structured marketing methodology. You'll learn how to combine strategic thinking with AI to make better decisions, work more efficiently, and produce higher-quality marketing outcomes.

Whether you're building a marketing strategy, planning campaigns, researching competitors, writing content, or organizing projects, Google Gemini becomes a practical assistant that helps you think more clearly and execute faster.

What you'll learn

• Build stronger marketing strategies with Google Gemini

• Analyze markets, competitors, and customer behavior

• Create Buyer Personas, Jobs-to-be-Done, SWOT analyses, and Customer Journey Maps

• Develop brand positioning and messaging that differentiates your business

• Create marketing content, social media posts, images, FAQs, and calls to action

• Use Gemini for research, planning, brainstorming, and business communication

• Improve productivity with Google Workspace and AI-powered workflows

• Write better prompts that produce reliable marketing results

• Apply AI to real marketing projects and everyday business decisions

After completing this course, you will be able to

• Use Google Gemini confidently across the entire marketing workflow

• Make better marketing decisions supported by research and AI

• Save time on repetitive marketing tasks without sacrificing quality

• Create stronger strategies, clearer messaging, and more effective content

• Increase your productivity using AI-powered marketing workflows

• Turn Google Gemini into a reliable marketing assistant rather than just another chatbot

Requirements

No previous AI experience is required.

Basic marketing knowledge is helpful but not essential.

A Google Gemini account is recommended for hands-on practice.

If you want to become a more strategic, productive, and AI-powered marketer, this course will give you the practical skills to apply Google Gemini in real marketing work from research and strategy to execution and content creation.

This course contains a promotion.