Requirements

• Basic understanding of business concepts and terminology - no advanced knowledge required
• Familiarity with using computers and web browsers - just everyday computer skills are sufficient
• "No prior AI or programming experience needed - well cover Python basics for beginners"
• Basic Excel skills (simple formulas and charts) will be helpful but not mandatory
• Interest in AI technologies and market analysis - enthusiasm to learn is the key requiremen
• Access to a computer with internet connection and ability to install basic software
• Understanding of English language as all course materials and examples are in English

Description

Master the art of competitive analysis in the rapidly evolving AI industry with a focus on ChatGPT and similar technologies. This comprehensive course equips you with practical tools and strategies to conduct in-depth market research and competitive intelligence gathering in the AI sector.

You'll learn how to analyze key competitors in the AI space, benchmark their capabilities, and understand market dynamics through both traditional and AI-powered methods. The course combines theoretical knowledge with hands-on practice, including Python integration for automated competitive research and data analysis.

Key areas covered include:

• Comprehensive competitive landscape analysis in AI markets

• Advanced SWOT analysis techniques for AI technologies

• Market positioning and pricing strategies in the AI industry

• Python integration for automated competitor research

• Customer demographics and target market analysis

• Regulatory compliance and legal considerations in AI

• Strategic planning and future trend prediction

Perfect for business analysts, AI professionals, marketing strategists, and entrepreneurs looking to understand the competitive dynamics of AI markets. Whether you're working in AI development, consulting, or business strategy, you'll gain practical skills to conduct professional-grade competitive analysis.

By the end of this course, you'll be able to:

• Conduct thorough competitor analysis in the AI space

• Develop data-driven competitive strategies

• Use Python for automated market research

• Create comprehensive SWOT analyses

• Understand pricing and positioning strategies

• Predict market trends and opportunities

No prior experience in AI required, though basic business knowledge is helpful. The course includes practical projects and real-world examples to reinforce your learning.

Who this course is for:

• Business Analysts and Market Researchers who want to expand their expertise into AI market analysis and need structured approaches for competitive intelligence
• Entrepreneurs and Startup Founders planning to enter the AI market or looking to understand their competitive landscape better
• Marketing Managers and Strategists who need to analyze AI competitors and develop effective positioning strategies for AI products or services
• Product Managers working with AI technologies who want to better understand market dynamics and competitor offerings to improve their product strategy
• Business Consultants who want to add AI competitive analysis to their service offerings and need practical frameworks and tools
• Career Professionals planning to transition into AI-focused business roles who need to understand the competitive landscape of the AI industry