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What You'll Learn

How the recruitment and hiring system really works behind the scenes
Where and how top vacancies are posted—and how to access hidden job markets
How to position yourself as a top candidate and get recruiters to contact you
How to create a powerful
recruiter-friendly CV that hides weaknesses and showcases strengths
Techniques for handling different types of job interviews and common recruiter questions
How to communicate with recruiters
hiring managers
and decision-makers effectively
How to avoid burnout while job searching and working in high-stress roles
Proven strategies to ask for and negotiate a higher salary
Step-by-step methods to improve your visibility and results on LinkedIn
Insider techniques to build your personal brand and grow your professional network
How to get promoted
switch careers
or transition into higher-paying roles

Requirements

No prior experience in job search
HR
or recruitment is required
No prior experience in job search
HR
or recruitment is required
A desire to improve your career
change jobs
get promoted
or increase your salary
Access to a computer or smartphone to complete the course and work on your CV and LinkedIn profile
Willingness to complete practical tasks and apply strategies in real life

Description

Your reputation is your résumé—and it’s time to take control of it.

In today’s competitive job market, personal branding is not optional—it’s your greatest career asset. Whether you want to land your dream job, attract high-level clients, or become a go-to expert in your industry, this course will show you how to build a personal brand that gets you noticed and opens doors.

In this step-by-step course, you’ll learn how to define your values, create a powerful narrative, and position yourself as a credible, in-demand professional. You’ll walk away with a polished LinkedIn presence, a clear message, and a strategy to showcase your strengths—online and offline.

Led by Mike Pritula, a global HR leader and career strategist with 20+ years of experience and 150+ best-selling courses, this course delivers practical tools, not fluff. You’ll get templates, content ideas, and brand-building techniques that work in the real world.

What You’ll Learn

Define your personal values and align them with career goals
Craft a compelling career story that makes people remember you
Optimize your LinkedIn profile to attract recruiters and opportunities
Build a consistent online presence across social platforms
Showcase your expertise and position yourself as a thought leader
Expand your network with authentic, high-value connections
Leverage content, media, and branding tools to boost visibility
Maintain your brand with strategic updates and messaging

Why This Course Works

Built for real professionals – Whether you’re changing careers, job hunting, or aiming for leadership
Clear, actionable steps – No vague theories—just tools you can use today
Lifetime access – Revisit as you grow and evolve your brand
Direct instructor support – Get guidance from a top-ranked HR expert

Who This Course Is For

Professionals looking to stand out in a crowded job market
Career changers and job seekers ready to reinvent themselves
Leaders, freelancers, and entrepreneurs building industry authority
Anyone who wants to attract more opportunities through personal branding

If you’re not shaping your brand, someone else is doing it for you.

Enroll now and build a personal brand that accelerates your career success—one connection, post, and opportunity at a time.

Who this course is for:

Professionals looking to grow their career
get promoted
or increase their salary
Job seekers who want to land their dream role faster and with better conditions
Individuals considering a career change or exploring new job opportunities
Employees feeling stuck in their current role and ready for a breakthrough
Students and graduates preparing to enter the job market with a competitive edge
Anyone who wants to understand how recruiters think and how hiring decisions are really made
People looking to build a strong LinkedIn profile and attract recruiters organically