This course contains the use of artificial intelligence.

Read this before you enrol: every lesson in this course was filmed for recruiters. The screen shows job adverts, CVs and applicant tracking systems, not deals and pipelines. The work is the same: you find people who never asked to hear from you, write a first message and measure how often a contact becomes a conversation. Here are 445 tools for that work: 328 ready-to-use AI prompts, procedures, checklists, templates and matrices, 25 models and methods, 64 services shown on screen and 28 working files.

Open a lecture, take the prompt, swap "candidate" for "prospect" and use it today.

Why the recruiter's toolkit fits sales

A recruiter's day is a seller's day with a different noun: public profiles, search strings, browser extensions, profile parsers, sequence builders and a system to track replies. The difference is direction. In hiring one offer meets many candidates; in selling many offers compete for one buyer. The search, research and outreach skills transfer directly.

What changes after this course

Your prompts produce usable drafts the first time. You find people through search strings and public profiles instead of bought lists, research them quickly and write messages they answer. An AI assistant knows your offer, routine steps run as automated workflows and agents, and the funnel is measured with AI.

What is inside: 445 tools, counted lecture by lecture

You do not have to take this number on trust. Open any lecture and read its description: every tool inside is listed there by name.

• 76 downloadable resources: the lecture presentations plus 28 working files, including the Sales AI Habit Check, the Prompt Architecture Toolkit, the prompting technique selector, the custom instructions library, the Boolean string generator prompt library, the workflow automation map and a 90-day adoption roadmap
• 328 ready-to-use tools inside the presentations:
• 186 ready AI prompts: candidate sourcing channels, candidate outreach email generation, LinkedIn Boolean query formatting, outreach subject line generation
• 37 step-by-step procedures and workflows: four-email candidate outreach sequence, candidate screening workflow, LinkedIn-to-Sheet workflow, browser workflow recording
• 35 checklists: LinkedIn connection request, career red and green flags, candidate communication self-assessment, LinkedIn sourcing automation setup
• 31 templates and sample documents: personalized candidate outreach email, LinkedIn connection invitation, cross-channel outreach follow-up, social media X-ray search
• 17 scorecards, rubrics and matrices: candidate screening, outreach angle selection, HR prompt framework selection, AI platform selection
• 12 question lists and scripts: candidate messenger conversation, hiring manager brief, AI automation suitability
• 7 formulas and metric sets: sourcing and screening KPIs, candidate communication KPIs, AI recruiting metrics
• 2 other working tools and 1 search string: context placement decision rules, 90-day adoption roadmap
• 25 models and methods explained with examples: few-shot prompting, retrieval-augmented generation, human-in-the-loop oversight, ReAct agent reasoning
• 64 services shown on screen, including ChatGPT, Claude, Microsoft Copilot, Zapier, n8n, Hunter and Notion

Where the tools are

• What AI changes in outreach (2 sections, 63 tools). Sequences, scoring and inbound.
• Prompts, agents and your own assistant (4 sections, 203 tools). Prompt architecture, advanced techniques, context engineering, an AI assistant and the outreach system.
• Targets, prospecting and the numbers (4 sections, 151 tools). Defining the target, writing the offer, prospecting at scale, calls, content and integrations.
• The automation stack (2 sections, 44 tools). Automation tools, bookmarklets, pipeline systems and scoring.
• AI agents (3 sections, 32 tools). What an agent is, agents across the cycle and building your own.

Who is teaching

I am Mike, the #1 HR instructor on Udemy, with 1,800,000+ course enrollments from 170,000 students, and the author of about 200 books on Amazon. I built the people system at Preply as it became a unicorn and worked at Wargaming, iDeals and Alfa-Bank across 20 years in HR. I hold PHRi, SHRM-CP and HCI sHRBP certifications and represent HRCI in Eastern Europe. I am also a founder and lead the strategy of my own academy.

At Preply my team did a lot of cold outreach on LinkedIn and by email, and our sourcer brought tips back from sourcing conferences. When we asked a new colleague with a communications degree and excellent English to improve our messages, candidates started praising them. At Preply and iDeals we also learned that a vacancy closed well when about 300 people were reached at the top of the funnel, a rule that works for prospecting too.

How to use the course

Start with the Sales AI Habit Check and the prompt sections, then go to prospecting, automation or agents. Wherever the screen says candidate, read prospect. Section and lecture titles show how many tools are inside, and each lecture description lists them by name.

What is included

• 42 lectures across 16 sections, 19 hours
• 76 downloadable resources: lecture presentations and 28 working files
• 445 tools across the lessons, including 64 services shown on screen
• Lifetime access to all materials
• Active instructor support in the Q&A section
• A Udemy Certificate of Completion

Where to start

Write one first message to a prospect with the Prompt Architecture Toolkit and compare it with the last message you sent. Enrol now and start your first lesson today.