Why is This Course Unique?

Most finance courses overwhelm students with theory, leaving them unprepared for real-life

scenarios. This course fills the gap with practical, hands-on exercises and relatable examples.

You’ll learn to understand financial statements, analyze ratios, and build business cases with

confidence. With exercises on profitability analysis, market entry, and M&A decisions, this

course ensures you’re equipped for both corporate roles and entrepreneurial ventures.

Who is This Course For?

Whether you are a student, entrepreneur, or professional, this course is tailored for anyone

looking to master finance essentials for business or personal growth.

What Will You Gain?

By the end of this course, you’ll have the tools to build robust financial cases, understand

economic principles, and make data-driven decisions confidently.

What Will You Learn?

1- How to Understand Economic Behavior?

• Microeconomics principles like scarcity, opportunity cost, and profit maximization.

• Exercises: Opportunity cost calculation and production decision-making.

2- How to Evaluate Economic Systems?

• Macroeconomics concepts like GDP, inflation, and unemployment.

• Exercises: GDP calculation and interest rate adjustments to control inflation.

3-How to Analyze Business Health?

• Understanding financial statements (Income Statement, Balance Sheet, and Cash Flow).

• Exercises: Analyzing financial statements of real-life examples like Apple

4-How to Use Financial Ratios?

• Liquidity, profitability, and efficiency ratios to assess performance.

• Exercises: Compare company performance using financial ratios.

5-How to Value a Business?

• Discounted Cash Flow (DCF) method with real-world examples.

• Exercises: Valuing Apple using financial projections and terminal growth rates.

6-How to Leverage the Time Value of Money?

• Present and future value calculations, compounding, and discounting.

• Exercises: Calculate Net Present Value (NPV) for investment decisions.

7-How to Plan and Forecast Financials?

• Building budgets and forecasting costs and revenues.

• Exercises: Creating a 5-year budget for a subscription-based business.

8-How to Make Strategic Decisions?

• Case studies on market entry, profitability, and mergers & acquisitions.

• Exercises: Scenario analysis for investment choices.

9-How to Minimize Costs and Maximize Profit?

• Fixed vs. variable costs and optimizing cost structures.

• Exercises: Analyzing cost structures like Netflix’s operating costs.

10-How to Use Data for Financial Decisions?

• Big data and analytics in forecasting and decision-making.

• Exercises: Building data-driven financial models for business scenarios.

Extra: Real-World Skills

• Learn essential Excel skills for finance

• Build financial projections and analyze profitability scenarios

  
  

Disclaimer:

This course is for educational purposes only and does not provide investment, tax, or financial advice. The content introduces fundamental finance concepts. Always consult a certified professional before making investment or financial decisions.